HOW WE WORK

Start with what is actually broken.

Most work starts as one specific fix, scoped and quoted on its own. A larger system is what you grow into when the findings call for it -- not a requirement to begin.

STEP 2

Build The Foundation

When several fixes point at the same root cause, we connect them into one website and search foundation instead of patching them one at a time.

  • Conversion-focused website or redesign
  • SEO setup and technical optimization
  • Regular SEO content
  • Monthly reporting and strategy call
Talk through the scope

STEP 3

Grow From There

Once the foundation holds, we expand visibility, content and conversion work at whatever pace the business actually supports.

  • Advanced local and national SEO
  • Expanded content and social programs
  • Landing-page and conversion optimization
  • Authority building and ongoing improvements
Talk through the scope

A single fix is priced on its own and does not require an ongoing engagement. Ongoing work carries a minimum term, which we tell you before you commit. Final scope, timing and terms are set in your agreement. Results depend on your business, market and execution.

Related guides: How much does a small business website cost? · What is included in website design cost?

PACKAGES

What’s included.

When the work grows past a single fix, it fits one of three packages. Each one builds on the one before it. Pricing is scoped on a call, based on your business, your market and what we find.

PACKAGE

Foundation System

For local businesses that need a real website and a strong base on Google.

  • A custom website built to turn visitors into calls and leads -- new or redesigned, fast, mobile-first, with hosting and upkeep included
  • Your Google Business Profile set up, optimized and kept active with weekly posts
  • On-page and technical SEO: speed, indexing, schema and a page for each service you offer
  • Listings on 25+ business directories, with your name, address and phone consistent everywhere
  • Two SEO blog posts a month, each also published to Medium, LinkedIn and Blogger
  • Google Analytics and lead-form tracking, so you can see where leads come from
  • Google review requests sent to your customers
  • A monthly report and strategy call
Talk through the scope

PACKAGE

Growth Engine

For businesses ready to push for more leads, more areas or more services.

Everything in Foundation, plus:

  • 5–10 quality backlinks a month from outreach, guest posts, industry directories, resource pages and Web 2.0 properties
  • 4–8 blog posts a month, plus 2 new service or location pages a month
  • A keyword and competitor strategy, with your rankings tracked every month
  • AI search visibility: helpful answers on LinkedIn, Reddit and YouTube to the questions your customers search, plus monthly checks on Google’s AI Overviews
  • Landing pages and conversion improvements that turn more visits into leads
  • Social media content, 8–12 posts a month
  • Ongoing website improvements
  • A check-in every two weeks
Talk through the scope

PACKAGE

Domination System

For e-commerce and high-volume businesses in competitive markets.

Everything in Growth, plus:

  • 15–25+ backlinks a month, including digital PR
  • 12–20 posts a month, plus video and YouTube content
  • Full social media management: posting, comments and messages handled for you
  • Sales funnels, landing-page testing and conversion optimization
  • Priority support and a weekly strategy call
Talk through the scope

Every package is priced on a call after we look at your business. Prefer to talk it through live? Call us or book a 30-minute Google Meet below.

LOOKING FOR A PRODUCT?

Software for
specific work.

Products are scoped and priced individually, separately from any ongoing service work. BRUCE and Website Studio each stand on their own.

STRATEGY. SOFTWARE. GROWTH.

Have something specific you want priced?

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REACH A PERSON TODAY

Want to talk it through?

Call, e-mail, or pick a time. Phones are answered during business hours (Central); e-mail and bookings any time.